Korean cosmetic brand ETUDE try to promote thier brand through the Youtube.
They opened their Youtube channel and provide a lot of promotions
and various types of commercials.
Let's check some commercials.
<commercial 1>
This video is about how to do beautiful make-up by ETUDE products.
ETUDE accept applications and provide beautiful make-up by thier products.
And then, they compare 'before make-up' and 'after make-up'.
So, they appeal their product's ability through showing process of make-up.
Customers will buy ETUDE products to be more beautiful like video's girl.
<Commercial 2>
Etude launched new Drama about their products.
A lot of people can watch this drama because this drama is in Youtube.
And this drama's heroin is 2ne1's DaRa who is very famous in world.
so, effect of promotion is very high.
After launching this drama, ETUDE's sale rose highly.
It is very famous and successful marketing example!
Now, people who use media to promotion will be winner.
Next time, i will introduce way to promote through Facebook!
See you ^0^
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