2012-11-22

Philips Razor Promotion

Philips Razor Promotion

Today, I will introduce the new technology!

It is "Interactive movie".

It is a video which makes people join the video's story.

Watching the video, 
people can choose various options from start point to end of the video.

Depending on people's choice, the story is change!

It makes people feel funny and interest.

Now, i will show you successive promotiong examples which is used the Interactive technology.

<Philips Razor Promotion>


Philips use the interactive technology in  their internet commercial to promote 
their new razor.

Let me explain how Philips promote.


 At first, go to the promotion sites. Then, you put in your some information like sex, phone number and your pictures to join this movie. And click the conform button.



Then, the movie starts! movie's hero is Hyun Bin who is the very famous and handsome guy. But his rival is you! Your picture which is put by you before steps show in the big screen and you become a "hot guy"!
All women love you more than Hyun Bin! 
At this moment, you can become very handsome guy!
Isn't is amazing?


Then, Hyun Bin call you by your number which is put by you before and ask
that which is the favorite types of mustache.

Finally, Hyun Bin change his mustache style and become a big star among girls!

Through this promotion, Philips can sell their new products a lot.

The "Interactive movie" can provide pleasure to customers and a lot of the effect of promotion to companies. It will be famous for various areas soon.

<Philips promotion video>




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